Privacy Policy

CARLUXÉ – PRIVACY POLICY

Last updated: September 2026

CarLuxe respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store and share personal information when you use our website, contact us, enquire about a vehicle, sell us a vehicle, apply for finance or otherwise interact with CarLuxe.

1. Who We Are

The data controller is:

CARLUXE - SPORTS & PRESTIGE LTD
Trading as CarLuxe / CARLUXÉ Sports & Prestige

Registered Address: 23 Park Close, Batley, England, WF17 7JJ
Email: sales@carluxeuk.com
Telephone: +44 7845 415416

2. Information We May Collect

Depending upon how you interact with us, we may collect:

• name;
• telephone number;
• email address;
• postal address;
• vehicle registration number;
• vehicle details;
• mileage;
• photographs supplied when selling or part exchanging a vehicle;
• driving licence or identification details where required;
• enquiry and correspondence history;
• purchase and transaction information;
• payment-related information;
• finance enquiry information;
• IP address;
• browser/device information;
• website usage information;
• cookie identifiers; and
• marketing preferences.

The ICO requires organisations to explain matters including why personal information is processed, how long it is kept, who it is shared with and the individual’s applicable rights.

3. How We Collect Information

We may receive personal information:

• directly from you;
• through our website;
• through telephone, WhatsApp or email enquiries;
• through social-media enquiries;
• when you purchase or sell a vehicle;
• through finance applications;
• through part-exchange enquiries;
• from vehicle-history or identity-verification providers;
• from finance providers;
• from advertising platforms; and
• through cookies and similar website technologies.

4. Why We Use Your Information

We may process personal information to:

• respond to enquiries;
• arrange vehicle viewings and test drives;
• sell vehicles;
• purchase vehicles;
• process part exchanges;
• administer deposits and reservations;
• arrange delivery or collection;
• administer warranties;
• assist with finance applications;
• comply with legal and regulatory obligations;
• prevent fraud;
• maintain transaction records;
• improve our website and services;
• measure advertising effectiveness; and
• send marketing where legally permitted.

5. Lawful Bases

Depending upon the purpose, we may rely upon:

Contract: where processing is necessary to enter into or perform a contract with you.

Legal obligation: where processing is required by law.

Legitimate interests: where processing is reasonably necessary for our business interests and those interests do not override your rights.

Consent: where you have specifically consented, including certain marketing or tracking activities.

6. Finance Applications

Where you request vehicle finance, information may be provided to finance brokers, lenders or other finance partners.

Those organisations may conduct credit and identity checks and will generally process your personal information under their own privacy notices.

CarLuxe should list the actual finance broker/lender relationships here once they are confirmed.

7. Who We May Share Information With

Where necessary, information may be shared with:

• finance providers and brokers;
• payment processors;
• warranty providers;
• vehicle-history providers;
• delivery companies;
• professional advisers;
• accountants;
• IT and website providers;
• CRM providers;
• analytics providers;
• advertising platforms;
• law-enforcement or regulatory authorities where required; and
• other service providers necessary to operate our business.

We do not sell customers’ personal information.

8. Marketing

We may contact you about vehicles, services or offers where we have a lawful basis to do so.

You can unsubscribe from marketing communications at any time.

Withdrawing marketing consent will not affect communications that are necessary to complete a transaction or provide a requested service.

9. Cookies and Website Tracking

Our website may use cookies and similar technologies for:

• essential website functionality;
• preferences;
• analytics;
• measuring website performance; and
• advertising and marketing.

Cookie and tracking technologies are regulated separately under PECR as well as data-protection legislation. The ICO states that consent, where required, must involve a genuine informed positive action rather than being hidden in a privacy policy.

Therefore the developer should install a proper Accept / Reject / Manage Cookies banner rather than just an “Accept Cookies” button.

10. Meta Pixel and Google Analytics

If enabled, our website may use services such as:

• Google Analytics;
• Google Ads;
• Meta Pixel; and
• other advertising/analytics platforms.

Where required, non-essential tracking technologies will not be activated until appropriate consent has been obtained.

11. How Long We Keep Information

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including legal, accounting, taxation, regulatory and dispute-resolution requirements.

Different categories of information may therefore have different retention periods.

12. Security

We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.

However, no internet-based system can guarantee absolute security.

13. International Transfers

Some service providers used by CarLuxe may process information outside the United Kingdom.

Where this occurs, we will use appropriate safeguards required under UK data-protection law.

14. Your Rights

Depending upon the circumstances, individuals may have rights including:

• access to their personal information;
• correction of inaccurate information;
• erasure;
• restriction of processing;
• objection to certain processing;
• data portability;
• withdrawal of consent; and
• rights concerning certain automated decisions.

The ICO specifically identifies these rights as information that businesses should explain in privacy notices.

15. Complaints

If you have concerns regarding how CarLuxe processes your personal information, please contact us first at:

sales@carluxeuk.com

You also have the right to complain to the Information Commissioner’s Office (ICO).

16. Changes to This Privacy Policy

We may update this policy periodically.

The latest version will be available on our website.